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By August, I started a one-year contract job with Pet Valu Inc. It was a good learning experience for me since 80% of my duties were print design and the rest was allotted to web design.

I still do wonder why I was offered that job. First, I wasn't familiar with pet products. Second, I had very little experience in print design. But, it didn't matter. Print design wasn't hard to grasp and learning about cat facts, dog breeds and other pets were fun even if I wasn't a pet owner.

At this stage, the company was undergoing a rebranding. The face of the company was shifting towards holistic and natural products, which I had an in-depth knowledge. I was given a large project, which was the company truck design. I started the overall look and feel of the design (with the sunflower, cuddly dog and cat), but it was passed on to another designer when my contract ended. If you ever see it passing by, what remained original was the navy blue design on the back.    » read next

© 2008 Marilou G. Frias